Success of Imply® Bowling Lanes Leads Almenara Mall to Expand Offerings in Uruguay

Imply® Bowling Lanes are synonymous with profitability. At Almenara Mall in Montevideo, the success was so great that the offerings were expanded: in addition to the four lanes inaugurated in 2023, another four have been installed in the complex. The custom-designed projects are part of Uruguay’s first sustainable shopping center, offering technological entertainment produced with the environmental concern that is also a hallmark of Imply®.

The two bowling rooms guarantee fun for the mall’s visitors. According to Santiago Mesa, the owner of Almenara Mall, the expansion was necessary due to the high demand for the games. “We had up to 3-hour waits on some days,” he comments. The demand was promptly met through the partnership between Almenara Mall and Imply®, with the customization of four additional lanes installed in the Uruguayan city.

A favorite among adults and children, bowling is seen by the businessman as the ideal option to attract the public, offering quality entertainment with a technological and family-friendly focus. “We decided to opt for bowling in 2023 because it is a game for all ages and fun. And it was a very important decision. We had an increase in foot traffic and revenue,” he explains.

Thus, bowling has become a trademark of the complex! So much so that “Almenarito”, Almenara Mall’s mascot, was created: a friendly pink bowling pin. Just as the game is a hit with everyone who tries it, Almenarito is a favorite among children, encouraging them to explore the activity and enjoy the strikes. “The kids are very happy when they see him and take pictures,” says Mesa.

The visual effects and ease of playing, with a highly intuitive system, also attract attention from both adults and children. In the newest area, the complex even invested in special paint, with fluorescent paints and many colors, creating a magical effect in the space. Every detail was planned to stimulate exciting and fun matches with family and friends at Almenara Mall.

Imply® Bowling Lanes: Creating Amazing Experiences

Imply® is a reference in the production and export of Bowling Lanes – and related products – worldwide. The items are shipped to all five continents, and the projects are fully customizable, ensuring that the created spaces are full of color and personality, enchanting and entertaining.

In addition to providing suitable and customized solutions for each client, Imply® also offers complete consultancy, from the beginning of the project, manufacturing and installation, to team training and technical support. Every stage is planned to create or enhance a successful business, as bowling is one of the most profitable entertainment options in the market.

Imply®’s experience of over two decades in the international bowling market solidifies this partnership, ensuring the quality of products and services offered by the team. Moreover, Imply® brings the most modern technological innovations to your business, with ultra-resistant lanes, special lighting systems, bold design, intuitive operation, and of course, all the customization you need. It’s the guarantee that you can create incredible experiences with Imply®!

Thinking of setting up a bowling alley? Contact us! Together, let’s create the perfect space for your business.

Learn more about the steps: Complete Guide: How to Start a Bowling Alley Business | Imply® Technology