Beira-Rio Stadium Implements Imply® Facial Recognition in 100% of Access Points
In the year it celebrates its 56th anniversary, the José Pinheiro Borda Stadium, affectionately known as Beira-Rio by Internacional fans, takes an important step towards modernizing the multi-purpose complex in Porto Alegre, Brazil. With cutting-edge technology, Imply® has installed its Facial Biometric Recognition equipment in 100% of the stadium’s access control devices. In the coming days, the club will move forward with the registration phase for members and fans, with full activation of facial access expected by the end of July this year.
Facial biometric recognition not only speeds up fan entry but also enhances stadium security. The system ensures that access is personal and non-transferable, while also deterring ticket scalping. Another factor that improves the fan experience is the system’s capacity for fast reading and processing per minute, enabling quick and smooth entry. Additionally, the convenience of remote and online facial registration allows fans to access the stadium without the need for physical media, tickets, or cards. Your face is your access authentication!
Imply® ElevenTickets plays a key role in the modernization of Beira-Rio Stadium and Sport Club Internacional. Since 2017, Imply® has been a partner of the club, implementing integrated technologies for ticket sales, access control, membership management, subscription payments, and loyalty programs, in addition to offering dedicated support teams and personalized consulting services.
“We are living in a time of digital transformation. It is essential to have a technology platform focused on the fan experience. Imply® has been a long-term partner. We started with access control and ticketing. Recently, we migrated our membership system to Imply®’s platform. We also launched an app, unifying the entire fan experience on a single platform. Imply® is definitely a great partner. We have many projects for the future,” says Jeremias Goedert, IT Manager of Sport Club Internacional.
A Technology Leader, Imply® Is Present in the Most Innovative Stadiums in Latin America
The Imply® Facial Recognition System stands out as one of the most accurate, secure, and advanced solutions on the market. Equipped with artificial intelligence algorithms and deep learning capabilities, the system offers high speed and precision, along with robust security features. Its primary goal is to transform the access experience, making it more modern, fast, practical, and convenient for the public. With facial recognition, waiting times in lines are significantly reduced, allowing entry with just a facial scan—no physical tickets or cards needed. Facial registration can be done remotely and online, eliminating the need to visit the stadium in person. The result is a seamless experience that combines agility and security for fans.
In addition to facial recognition access control at Beira-Rio Stadium, Imply® offers a wide range of technologies and services for Sport Club Internacional, including the Mundo Colorado App, web portal, multi-channel ticket sales, membership management with sales waves, loyalty programs, and gamification. It also provides support teams, customer service, ERP integration, and other solutions.
As the leading company in Latin America for ticketing technologies, membership management, and access control for sports events, Imply® ElevenTickets achieved a 31% market share in Brazil’s Série A Championship in 2024. Imply® ElevenTickets solutions are tailored to meet the specific needs of each client. Find yours at https://imply.com/engb/access-systems/