Arena Fonte Nova Raises Its Visual Standards with Imply® Full Color LED Panels

Maintaining the status that led Casa de Apostas Arena Fonte Nova to receive the title of the first multi-purpose stadium in the world to achieve ISO 9001 International Quality Certification, the complex advances in innovation with the installation of Imply® Full Color LED Panels along the seating rings. Developed in the innovative Ring LED format, they surround the entire seating area, making them visible from anywhere in the stadium. As it prepares to host FIFA World Cup matches once again, this time in the women’s tournament, Fonte Nova reaffirms technology as a strategic ally in the sports experience.

Strengthening the partnership that began in 2013, Arena Fonte Nova has once again relied on the quality and international recognition of Imply®. The Imply® Full Color LED Panels were installed around the stands, expanding visual impact and communication with the audience. The result is 360° innovation: technology that delivers greater impact and engagement, transforms the fan experience, and raises visual standards.

In total, 547 m² of Imply® Full Color LED Panels were installed at Arena Fonte Nova. Featuring 293 million LEDs and a visual spectacle reaching 280 trillion colors, the equipment is made of carbon steel, includes IP65 protection, and offers more than 260 brightness intensity levels, ensuring high definition and excellent visibility under any lighting condition. Dynamic and easy to operate, the panels allow real-time adjustments and updates.

The new visual system enables the display of animated celebration signage, making the key moments of the games even more memorable. Whether for institutional announcements, game animations, or advertising activations, the fan experience becomes even more engaging and immersive.

“With the implementation of the Ring LED panels, Arena Fonte Nova advances into another stage of improvements. This technology not only enhances the fan experience but also expands commercial opportunities across different types of events. The panels bring countless possibilities for the arena’s visual communication, with greater impact, dynamism, and flexibility for brand activations, public information, and integration with broadcasts, featuring real-time content and high image standards. For this operation, we rely on the partnership with Imply®, based on technical criteria, reliability, and international experience.” Alexandre Gonzaga, President of Fonte Nova.

Technical Specifications – Imply® Full Color LED Panels

Area: 547 m²
Pixel Pitch: P 2.976
Number of LEDs: 293 million

From Static Perimeter Boards to the Digital Experience in Arenas and Stadiums

The evolution from traditional static perimeter boards to modern Imply® Full Color LED Panels—now installed in the upper ring of sports arenas—is redefining visual communication in stadiums and large multi-purpose complexes. What once relied on printing, logistics, and manual replacement of physical pieces has become fully digital, enabling real-time content updates, greater operational agility, and significant cost reduction.

Strategically positioned in the stadium’s upper ring, as seen at Arena Fonte Nova, Imply® Full Color LED Panels expand the visual reach of messages and increase the activation potential for brands and sponsors. Videos, animations, layout variations, and dynamic messages enable flexible campaigns tailored by match, game moment, or audience profile—maximizing visibility both for fans in attendance and for TV and streaming broadcasts.

With high brightness, intense colors, and precise synchronization with the event’s rhythm, Imply® Full Color LED Panels transform the arena environment. They elevate the spectator experience, increase attention span, and drive engagement. The result is greater commercial value generation for clubs, arenas, operators, and partners—consolidating the stadium as a strategic digital platform for communication and monetization.

Learn more about LED Panel technology solutions: https://imply.com/pt/paineis/painel-de-led-full-color/