Clear Channel Expands Its Presence in Brazil with Imply® Panels in Florianópolis

Recognized as one of the global leaders in Out of Home (OOH) media, Clear Channel has chosen Imply® as its technology partner to expand its presence in Brazil. In Caxias do Sul, 40 Imply® OOH Digital Clocks have already been installed, and now the partnership is advancing with the delivery of 20 new Imply® MUPI Panels (Urban Furniture for Advertising and Information) in Florianópolis. This initiative raises the standard of OOH media in the capital of Santa Catarina, connecting brands and consumers in an innovative and impactful way.

Clear Channel is one of the largest media companies in the world, renowned for operating the iconic Times Square billboards in New York City. With a presence in over 2,000 cities across 25 countries, the company requires partners who deliver world-class technology to maintain its excellence in visual communication. In this context, Imply® stands out by providing state-of-the-art equipment. Robin Callegari, Clear Channel’s Product Director for Latin America, emphasizes: “With the solution provided by Imply®, we have been able to close more business cases in various cities across Brazil, ensuring on-time delivery and a high level of service. The solution has transformed our ability to install more digital screens on the streets, accelerating our growth in Brazil. With the increasing number of cities we are operating in, we can offer networked business opportunities to our clients, enabling them to instantly reach a much larger audience. In this project, we can also highlight the digitalization of screens and the growing use of data and technology, which allow us to provide more effective and impactful solutions.”

Advanced Solutions for Urban Advertising

Looking to increase your brand’s visibility? Invest in outdoor advertising! The integration of Out of Home with digital creates a powerful omnichannel experience, reinforcing your message across multiple touchpoints and ensuring greater impact.

With OOH, your campaigns stand out in strategic high-traffic locations. Imply® OOH Panels are revolutionizing the market by offering dynamic content updates in real-time. Key features include:

• Web Management: Easy remote control and scheduling of content.
• Flexibility: Personalized programming by day, time, and location.
• Visual Impact: High-quality equipment for unforgettable campaigns.

Invest in Out of Home Media

Ready to take your campaigns to the next level? Contact us to create a personalized solution and learn more about how Imply® can transform your OOH communication. Learn more at: https://imply.com/engb/panels-informative/