Libertadores 2023 final: record with Imply ElevenTickets technology
The CONMEBOL Libertadores 2023 Final took place this Saturday (4) at the imposing Maracanã Stadium in Rio de Janeiro, Brazil, between Boca Juniors and Fluminense. The game was attended by 69,232 people and had a gross income of R$31,702,250. The value is the highest recorded in a soccer game in Brazil.
Copa Libertadores is the most important soccer competition in South America and one of the biggest sporting events in the world. To ensure the success of the operation, CONMEBOL once again chose the technology developed by Imply® through the ElevenTickets Platform. In the last edition in 2022, Imply® offered technologies and services for the Libertadores Final in Guayaquil, Ecuador.
Imply® ElevenTickets was responsible for developing and operating the integrated ticket sales channels, integration with access control at the stadium and the entire matchday operation. Focusing on the fan experience, cutting-edge technologies were used to ensure ease from the ticket purchase process to access to the stadium.
The grand final was a spectacle on and off the field. Access to the stadium occurred in record time due to the use of high-performance technology in Imply® services, the leader in the segment in Latin America. For greater access security, tickets were made available through the Tickets Final Libertadores app, with dynamic QR Code technology.
Likewise, the previous week, the SulAmericana Final in Punta de Leste in Uruguay also used all ElevenTickets Imply® technology to sell tickets and control access for thousands of fans who filled the Campus de Maldonado stadium. The game decided on penalties established LDU as champions in a dispute against Fortaleza.
The partnership between football and ElevenTickets Imply® technology in the Copa Libertadores de América Final is an example of how innovation can improve the fan experience and guarantee the success of sporting events of global magnitude.
Learn more about how Imply® ElevenTickets technology can transform event management and experience: https://imply.com/engb/access-systems/
